Authentic and professional business photography – Individual image strategies for companies that want to strengthen their brand, attract talent and build trust with customers and partners.
Often there is no strategy behind the photos.
Only the obvious is photographed or worse: illustrated with what stock image databases throw up for certain search terms.
Is your biggest challenge also how you translate your goals into a visual language that supports them effectively?
I am Patrick Lux, your business photographer Hamburg.
I create a modern and appealing image strategy from your positioning.
Regardless of industry or company size, I work with agile decision-making structures for SMEs, self-employed people, personal brands and corporations.
For you, I have specialized in helping companies to create their visual identity.
1.
Give me the opportunity to familiarize myself with your goals and ideas: Send me the most important information about your strategy. I usually get back to you on the same day.
2.
I will be happy to take a look at your website and existing image material, for example, during a free inventory. After my professional analysis, you will know exactly where the problems lie and what options I can offer you.
Preferably by telephone or video conference.
3.
Once we have defined your challenge, you will receive a customized offer, clarity on what is necessary and possible, and we can get straight down to implementation.
With business photos, you decide how the world perceives you. Ideally as a competent and modern problem solver for customers and suppliers. Image photos achieve this at first glance. On websites, social media and in communication.
Customers will only buy if you are convinced of the quality of your products and the competence of your employees.
Photos that convey this form the basis for important purchasing decisions – with the right gut feeling.
In employer branding, the feeling that an applicant has for a company has always been important. You can’t put that into words.
The biggest challenge at the moment is recruiting specialists and new staff. With my photos I support you on career pages and visible personnel marketing.
The first impression is priceless, a photo shoot never is. With photos, self-employed people, freelancers, coaches and consultants become visible in their expertise.
Keep your event in the best of memories and high-quality photos of your event for the web, social media and PR.
If you like my pictures, that’s a good start.
The crucial question for you, however, is: Is the photographer a good fit for us? To our goal? Does he understand it?
To do this, simply focus on your objective instead of an estimated scope of services.
This not only gives you a new perspective on your project, but also a feeling for whether the chemistry is right.
Many people are involved in photo shoots. When it comes to portraying the human side, it is important that people of different colors and experience feel comfortable in front of the camera.
Let’s find out together whether this is a good fit. You can find out whether we are on the same wavelength by telephone or video conference.
My pricing depends roughly on two factors: the effort required to produce the images and the value they create for you.
Are you a DAX company or a sole trader? And what will the images be used for?
I wouldn’t be able to support you as well if I were to quote blanket prices here.
So let’s talk and find out what you really need.
This often results in potential savings that they had not previously considered.
Every photo shoot is different. Whether portrait photos, an employer branding campaign or a complete company presentation – the range is wide.
My experience shows that this approach has proven its worth
New customers or employees? Visibility for you personally or for the new product: We work out your wishes and goals in an initial meeting.
What do the viewers of the images need to see in order to be encouraged to take the desired action? What can be photographed and what still needs to be prepared? Good planning ensures that the offer is adhered to and that it is clear at all times what needs to be done. We draw up a schedule, prepare employees for the shoot and discuss the details so that the photo shoot doesn't get hectic.
Your photo motifs are now being created in a planned yet spontaneous way. You can already see the results during the shoot and we implement your feedback directly. Image processing puts the finishing touches to the photos and you receive data that you can use directly.
Professional images make your company stand out in various media and communication channels. This will make a more positive impression on customers, partners and employees.
Today, the website is the most important channel for communicating competence and professionalism to customers, suppliers and applicants. Professional photos actively reduce the risk of working with you.
Photos of working environments and teams attract potential applicants. They show that the company is a good employer and thus increase the efficiency of job advertisements.
With good photos on social media such as LinkedIn, Facebook and Instagram, the company becomes better known. People look at the pictures and share them. In this way, the company reaches more people and becomes better known on the Internet.
A good presentation has a positive effect on business. Images make the content easier to understand and more attractive.
Business photographer from Hamburg: corporate photos, business portraits, image photos and employer branding – personal, sympathetic and competent.
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